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How Savvy Works
From draft to deal, in the same window.
Five steps. Twenty minutes to list. Zero commission on the sell side.
The Premise
“The presentation sold the home. Not the sign on the lawn. So we gave sellers the presentation and asked the agents to pay for the reach instead.”
The Founding Thesis · 2026
01
Upload your residence.
Address, a handful of photos, the bones of the story — lot, bedrooms, the character of the place. That's the whole ask. Twenty minutes of your Sunday afternoon.
What we need: address, bed/bath count, square footage, ten to forty photos. What we don't: a lockbox, a signed six-month listing agreement, a commission.
02
The AI drafts a listing.
Headline, description, neighborhood brief, floor plan annotations, color-graded imagery. Rendered in the Savvy editorial voice — Cormorant Garamond, wide galleries, the weight of a Sotheby's page.
Our model trained on ten thousand listings that actually sold in under thirty days. It knows what reads as craft and what reads as desperation.
03
You approve. You publish.
Preview the full page before a single pixel goes public. Tweak the copy, swap photos, adjust the price. When it feels right, click Publish. The listing is live in seconds.
You own every word and every image. Nothing goes out without your signoff. Withdraw, unpublish, or edit at any hour, no phone call required.
04
Inquiries arrive in your inbox.
Licensed agents with real buyers reach out through your Savvy inbox. You read. You respond. You choose who to engage, when, and on what terms.
Your phone number and email stay private until you share them. No cold calls from lead-gen bots. No third-party marketing. The inbox is yours.
05
Close the way you choose.
Take the best offer to your attorney, your title company, your CPA. We are not a broker. We are not your closing table. We are the marketplace — clean, fair, and out of the way once you have your buyer.
Florida closings typically run thirty to forty-five days. Your attorney handles disclosures, title, escrow. We stay in your corner with templates, checklists, and buyer-agent introductions if you want them.
Typical Timeline
From first photo to closing table.
Day 0
Upload & publish
Day 1–3
First agent inquiries
Day 4–14
Showings & offers
Day 15–30
Contract negotiation
Day 30–45
Closing with your attorney
Frequently Asked
The quick answers.
01
How is this different from Zillow FSBO?
Presentation and incentives. Zillow charges zero but buries FSBO listings beneath agent-paid results. We render your page with the weight of an editorial feature, and because licensed agents pay a flat weekly fee to reach you, the ones who inquire are bringing real buyers.
02
Do I need a real estate attorney?
In Florida, you are not legally required to hire one, but we strongly recommend it. An attorney reviews the contract, handles disclosures, and runs the closing. Typical fee: $500 to $1,500 flat. Still a rounding error against a 3% listing commission.
03
How do showings work?
On your terms. You can schedule them yourself through our inquiry inbox, or invite a buyer-side agent to tour alongside their client. No lockbox goes on your door without your permission — ever.
04
What if I change my mind?
Unpublish the listing with a single click. No cancellation fee, no cool-down period, no breach of contract. You were never locked in.
05
Does Savvy handle the closing paperwork?
We provide templates — Florida seller disclosure, lead-paint disclosure, HOA addendum — and we will coordinate an introduction to a title company if you need one. But we do not act as broker, escrow agent, or closing attorney. That keeps us honest and keeps our costs out of your equity.
